iPhone OS 4 makes another change to Mobile Social Networking

Mirco Pasqualini
AUTHOR

Focused on Interactive Advertising, Digital UX, TV2.0 - IpTV UI, Branding & Design, Web Strategies, Web Technologies & Architecture, Application UX & Interface @ New York - Linkedin Profile

Apple plans to evolve the iPhone / iPad platform with the new OS 4 and make the next step into mobile social networking era. (This summer for iPhone 3GS and in fall for iPad. For old iPhone3G and iPod some features such as multitasking are not available.)

Software Innovation: Multitasking, API Suite expanded, Voice IP, Security and a great new set of SOCIAL NETWORK integrated features.

In order not to lose the introduction of iAD, the final MODEL for Interactive Advertising campaign (Soon we will write an article about this) Apple had made many great innovation in the latest 5/6 years:
- Music/Movie delivery store model
- Applications Store Model

and now they try with:
- Digital Bookstore Model
- Interactive Advertising Model

This definitely is a step forward for Apple in compensating the missing interactive advertising on their devices making the opportunities seem huge.

We, the sons of Vic20, C64 and Amiga, have been dreaming about this for a long time.