Author /
Mirco Pasqualini
March 11th, 2011 | Social Network
R/GA at the SXSW 2011 has introducing Social Media Hell, a social gaming, which represents the dark side of social media through the more 'big social event of the digital world, the SXSW.
March 11th, 2011 | Platform
The 2Night Award 2011 (an Italian event for Entertainment Night Clubs) introducing a special innovation in the club where the event will be guest.
March 11th, 2011 | Campaign
CK One start a new campaign called "decode" based on outdoor and magazine adv picture who require to be unlocked for see what's happen after using a mobile app for iPhone and Android.
March 8th, 2011 | Mobile
Mobile & Attitudes – a Mobile Web User Typology by MRM Worldwide in cooperation with the Technical University Darmstadt.
March 8th, 2011 | Business Model, TV2.0
WarnerBros try for first the Movie OnDemand Service on Facebook (dedicated at Batman The Dark Knight), with Facebook Credits payment.
March 5th, 2011 | Campaign
This is where Augmented Reality in advertising moves from a cool, branded desktop experience to a marker-less, educational interaction. JCDecaux’s 6 sheet mall spaces have been transformed into Augmented Reality billboards as part of the new Ford C-Max campaign in the UK
March 4th, 2011 | Campaign
Today start a social campaign designed to help people Increase their Plant/Life Balance.
March 4th, 2011 | Campaign
Volkswagen Brazil recently sponsored the biggest music festival in Sao Paulo, the (sold out) Planeta Terra Festival, where they decided to promote their coolest young car, the Fox, through a seriously good mashup of Twitter, Google maps and real world prize locations.
February 27th, 2011 | Technology
After a couple of years of teases and months of closed beta testing, the Gaikai streaming PC game service is now officially live. The CEO of Gaikai, Dave Perry, announced that the service was open to anyone to try out on his official web site late on Friday.
February 25th, 2011 | Devices
The future of FIAT came to life at the 2011 North American International Auto Show with a large-scale motion-controlled digital mosaic. Vectorform, along with Fiat's brand agency Impatto, unveiled the infectiously engaging debut of the Fiat 500 with one of the largest known vision-based Natural User Interfaces in the world.
February 25th, 2011 | Social Network
Sprout Social, a startup building social media management tools for small and local businesses, has raised $10 million in a Series B round led by New Enterprise Associates (NEA). Money will be allocated toward growth and product development.
February 23rd, 2011 | Business Model
TurboTax, an American company that offers the service as many other about online tax calculation, introduced an App with after some brief background information, calculates and compiles your the tax form by scanning the W-2 form (the information paper every year the company send to their employers with salary and tax already payed for them).
February 17th, 2011 | Technology
Corning Incorporated is the world leader in specialty glass and ceramics
February 16th, 2011 | Technology
With every new BMW, the main discussion revolves around design, and recently, it almost always starts with Bangle vs. Van Hooydonk design ideas.
February 15th, 2011 | Gadget
Pioneer is currently developing a cyclocomputer running on Android. Cyclocomputers are attached to bicycles to calculate their speed and distance traveled.
February 11th, 2011 | TV2.0
British ecommerce Web site Net-A-Porter tapped the Google TV platform for a digital television station that allows consumers to shop as they browse video content unique to the site.
February 9th, 2011 | Technology
HP introduce the new Palm TouchPad device with a lot of interesting technologies and features but one of more interesting is the TAP-Sharing feature.
February 7th, 2011 | Campaign, Most Popular
The process of Gamificazione in Digital Advertising and 'undoubtedly the topic to theattention of the community' international operators in the area of communication are being explored.
February 2nd, 2011 | Business Model, Social Network
The Daily to offer "the best of traditional journalism" with "the best of contemporary technology" like 360 degree photos and, naturally, lots of fancy multimedia content that is all pushed directly to the iPad every day.
February 2nd, 2011 | Campaign
The film TV "This Unpredictable Life, " which opens today in the UK, is integrated with an iOS application. Using an audio recognition technology, you can "catch" the characters from the iPhone during the commercial.
February 1st, 2011 | TV2.0
Disney/ABC Television Group, which today announced a new "Grey's Anatomy" sync app for iPad, gets the seal of approval from the Attention Deficit Disorder set.
January 31st, 2011 | Most Popular, TV2.0
IntoNow makes engaging with your friends around your favorite television shows easy and fun. Just tap the green button when you’re watching, and IntoNow will identify the show, right down to the episode.
January 31st, 2011 | Web
At www.mta.me, Conductor turns the New York subway system into an interactive string instrument. Using the MTA’s actual subway schedule, the piece begins in realtime by spawning trains which departed in the last minute, then continues accelerating through a 24 hour loop.
January 27th, 2011 | Campaign
Launched in 2009, and now has about 500,000 users, SigaSeuTime distributes content on the Brazilian teams in many platforms. But as you might imagine, the main one became Twitter.